Tuesday, April 27, 2010

Entry#5.3-tv psa 2

Campaign Title: Reducing Gun Violence

Advertisement Title: Baby

Web Address: http://www.adcouncil.org/files/reduce_gun_baby_nswp.jpg

What was the target audience of the PSA? The target audience is people in gangs.

What social benefit was promoted by the PSA? The social benefit is for teens and man that are in gangs.

What was the “tag line” of the PSA? Go to jail and your whole family serves with you.
What organization sponsors this PSA? The organization sponsors are Project Safe
Describe what is shown/happens in the PSA? It showns a baby behide bars as if the baby was in jail.
Describe what makes this PSA memorable. What makes this memorable is because I have friends in gangs and they have been incarcerated more than once and have records.

Entry #5.2-tv psa !

1. Campaign Title: Teen Dating Violence Prevention
2. Advertisement Title: Textual Harassment
3. Web Address: http://www.adcouncil.org/video.asp?cid=575&campaign=Teen%20Dating%20Violence%20Prevention&url=http://adcouncil.wmod.llnwd.net/a540/o1/adcouncil/tv/teen_dating/tdvp_textual_harrasment.wmv&title=Textual%20Harassment
4. What was the target audience of the PSA? The target of the audience is teenagers
5. What social benefit was promoted by the PSA? The social benefit is for to prevent teen dating abuse and help teens build healthy relationships
6. What was the “tag line” of the PSA? Stop harassed or put down by their partner through cell phones and texting.
7. What organization sponsors this PSA? The Family Violence Prevention Fund; Office on Violence Against Women
8. Describe what is shown/happens in the PSA. Its shown how an in a relationship controls the girlfriend by using phone…which mean by such as sending unwanted text messages or pressuring for nude pictures, that can be abusive or lead to relationship violence
9. Describe what makes this PSA memorable. What makes this PSA memorable is being a teen myself and knowing teenagers that have relationships with abuse.

Entry # 5.1- Definitions

  1. What is a public service announcement (PSA)?
A public service announcement is a broadcast and or advertisement to that is intend to bring to peoples' awareness.
  1. Describe an example of a PSA you have seen before. A PSA i have seen before is about Aids/HIV .


  2. What social benefit is promoted by the PSA you selected in question 2? (In other words, what are people supposed to do better or differently as a result of watching the PSA?)

    People are supposed to be more protective of themselves when it comes to being sexually active and not using condoms putting their self in risk of getting aids, std's, and other sexually transmitted diseases'.
  3. Nike's tag line is "Just Do It." In your own words, what is a tag line?

    A tag line is a phrase that portrays the most important benefit of the PSA awareness and moral behind positive/negative effects of the outcome.
  4. Name another famous product or company and its tag line.

    Figure Skating : What can you build on a foundation of ice ? Leadership, Academic Achievements, & Confidence.
  5. What social issues do you feel strongly about? I feel strongly about the issue of girls just protecting themselves when they enact in adult activity .

Entry #5.7-Design Task

The design task is to produce a video based on my assigned Public Service Announcement that has a theme and a tag line. My tagline must target a specific group of people and capture the audience's attention.

Thursday, April 22, 2010

entry 5.9A

Name of PSA:
Brain on Heroine
Target audience:
*Adolescents & (14-25) Young Adults
Potiential Drug Users

Tagline:
This is your brain on drugs ....any questions

Message:
When you use drugs everyone and everything in your house suffers.
Sound used:

Sound used
plates and clock smashing, egg cracking, loud voice(yelling) & aggressive.
Visual imagery used:
setting gloomy (dark), one colors object (egg yellow)
Text used: Partnership for A Drug Free America - sponsoring organization



How did you feel when viewing this PSA? What were your emotions?
I felt bad for the lady going through the symptoms of what happens when your on heroine.

What action do you feel you need to take after viewing this PSA?
I need to be effective and my audience needs to be captured by the the sounds and actions of my psa that I will have to enact .
What is one specific change that would make this PSA more effective? If the tagline caught my attention it didnt standout to me.

Thursday, April 15, 2010

Entry: #5.2 -TV PSA 1

1. Are you working alone or in a group? If you are working in a group, who are your group member(s)?I am working independtly .

2. What social issue have you been assigned?
I have been assigned Anti-Bullying.
3. In order to develop an effective PSA you must feel a personal connection to the social issue that you are addressing. What does this social issue mean to you? Anti -Bullying happens all over the world and can be a discomfort to students that are pressured, physically and verbal agression, in my own opinion I feel it can be prevented if programs are made to address the outcomes of being bullied.

4. What group(s) is/are affected by your assigned social issue?
Anti-Bullying targets middle scchool through upper classmen(high school) between the ages of 11-16.
5. What potential negative impact can this issue have?
Anti-Bullying can be very serious and also fatal.

6. What research (statistics) can you use to support your argument that this is a social issue that needs to be addressed?

7. Agency/Organization
a. List the name of an agency/organization that has been established to address your assigned social issue. The "No Bully" non-for-profit foundation organization that works with schools to provide anti-bullying training and develop anti-bullying programs.
b. What is their complete contact information? (Include web address, phone number and street and/or email address.)
No Bully3389 22nd StreetSan Francisco, CA 94110
phone #415-820-3956 -nobully.com

c. Describe how this organization is connected to your social issue.
This organization is connected to me issue because it helps prevent the act of cyber bullying, physical and verbal agression that can be avoided.
8. What steps can be taken to address this issue? (List at least three steps that can be taken.)
a. Notify a guidance counselor if you are being bullied and is insecure tell an adult you are most comfortble with or trust.
b. To define bullying to children.
c. Have schoolteachers, boards of education and parents to cooperate to eliminate bullying.

Thursday, April 8, 2010